RICH MEDIA PREMIUM AD SPECS

Sliding Billboard Ad/Pencil Ad Specs

Dimensions (sliding billboard)
WIDTH: 950 Pixels HEIGHT: 300 Pixels

Dimensions (pencil) WIDTH: 950 Pixels HEIGHT: 30 Pixels
Image Formats (animated) / Max File Size / Animation Time
GIF,SWF / 90k / 5 sec.

Image Formats (static, billboard) / Max File Size
GIF,JPG,PNG / 50k

Image Formats (static, pencil) / Max File Size
GIF,JPG,PNG / 30k

Alternate Max Characters
30 Characters

Replay (pencil ad)
On User Click

Third Party Ad Serving
Yes

Corner Peel Specs

Dimensions (full peel image)
WIDTH: 800 Pixels HEIGHT: 550 Pixels

Dimensions (corner teaser/replay image)
WIDTH: 125 Pixels HEIGHT: 100 Pixels

Image Formats (full peel) / Max File Size / Animation Time
JPG, PNG or SWF / 90K / 8 secs

Image Formats (teaser) / Max File Size / Animation Time
JPG, PNG or SWF / 40K / 8 secs

Alternate Max Characters
30 Characters

Notes
Teaser creative must appear ”folded”, to create the image of a ”peel”

Replay (teaser image)
On User Mouseover

Third Party Ad Serving
Yes

Premercial/Interstitial Specs

Dimensions (premercial or interstitial)
WIDTH: 500 Pixels HEIGHT: 500 Pixels

Image Formats (animated) / Max File Size / Animation Time
GIF,SWF / 90k / 5 sec.

Image Formats (static) / Max File Size
GIF,JPG,PNG / 50k

Alternate Max Characters
30 Characters

Third Party Ad Serving
Yes

DISPLAY ADVERTISING GUIDELINES
The following is a list of the guidelines that are most commonly missed upon creative submission:

  • Creative must have a distinct border to clearly identify where the page ends, and advertisement begins.
  • Animation cannot exceed posted times. Animation can begin again on mouse over, but must stop immediately on mouse off.
  • Creative can not exceed the specified weight limits posted on CJOnline.com.
  • Creative must have branding.
  • Creative must match ad size.
  • No fake HTML or simulated interactivity (A maximum of 5 linking URLs can be used in each HTML creative).
  • No obscene or otherwise objectionable images.
  • No ‘FREE’ offers in the ad unit with out pre-approval from CJOnline.com.
  • Creative cannot use the ‘CJOnline.com’ name or logo without pre-approval from CJOnline.com.
  • Creative containing a sweepstakes or contest must be pre-approved by CJOnline.com! (2-3 business day lead time required).
  • Cookies may not be set on the CJOnline.com network except by parties with a third party ad serving agreement.

Please note that this is not a comprehensive list of our policies. All guidelines and specifications listed on CJOnline.com and our Advertising Specs must be met. CJOnline.com also reserves the right to accept, retract, or reject any advertisement at any time.

CJONLINE.COM ADVERTISEMENT POLICY GUIDELINES

  • Advertisements cannot mislead the user. For example, they may not mimic or resemble Windows/Mac/Unix dialogue boxes, error messages, or the like.
  • Advertisements cannot resemble CJOnline.com content. Ads must have a distinct border or a highly contrasting background to clearly identify where the ad ends, and the page begins (not white, or very light blue/gray).
  • Advertisements cannot contain graphics that simulate interactivity (i.e., drop down menus, search boxes, etc.) without that functionality actually existing. NO fake or simulated HTML interactivity.
  • Advertisements cannot mimic news headlines in design, tone, 3rd person sentence structure, or topic.
  • All advertisements will be reviewed by CJOnline.com and are subject to approval by CJOnline.com before placement on the site.
  • Cookies may not be set on the CJOnline.com network except by parties with a third party ad serving agreement.
  • CJOnline.com reserves the right to preserve the user experience of its sites, and reserves the right to remove any advertisement which is deemed annoying and/or harmful to our users at any time.
  • The sponsor of any advertising message appearing on the U.S. Properties is clearly identified either on the ad itself or, if the ad is smaller than an 88x31 button, on the resulting first level jump page.

POLICY GUIDELINES FOR ADS THAT COLLECT PERSONAL INFORMATION
CJOnline.com allows advertisements to collect personal identifying information; however you may be asked to make changes to the ad units or include additional disclosure in order to be acceptable for advertising on CJOnline.com.

If you wish to collect personal information within advertisements, those ad units will need to:

  • Clearly identify your organization.
  • Provide a direct link to your privacy policy, adjacent to the submit button.
  • Clearly identify the purpose for collecting the information.

Additional disclosure may be required, depending on the type of advertisement. Please see your advertising representative for more information on required notices.

Note: As stated above, cookies may not be set on the CJOnline.com network except by parties with a third party ad serving agreement.

SUBMISSION GUIDELINES

  • Ads must conform to specifications outlined herein. Elements not meeting specifications will be returned for revision, which may delay the launch date.
  • Standard creative must be submitted to your designated Media Delivery Coordinator 4 business days prior to campaign launch or campaign launch may be delayed. Rich media ads must be submitted 5 business days prior to launch to enable thorough testing Contact your Sales Representative for additional details.
  • Creative submissions should include the following:
    • Advertiser name
    • CJOnline.com Insertion Order number
    • Detailed trafficking instructions
    • Creative files
    • Alternate text (if applicable)
    • Linking URL
    • 3rd party tags (if applicable)
  • 3rd party tags must be live at the time of submission to enable thorough testing before launch
  • For Flash ads, an alternate image conforming to the designated gif/jpg specifications must be provided for use in the event that the user’s browser does not support Flash 6.0 and above

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